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Bud Light Marketing Gaffe Lingers

03.05.24 | Shop Talk looks at the financial cost that the Bud Light Boycott has had on the holding company InBev. But first, Caught My Eye features an Irish woman who claimed a back injury, but gets caught by the insurance company winning a Christmas Tree Throw. Also, an Ohio State University student gets caught peeing on a PRIDE Flag on private property. He returned a few days later to apologize, but the family is moving forward with multiple charges. George Draper Dayton, founder of Dayton’s and what became Target Department stores, is our Business Birthday.

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